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Your Resume Vs. Oblivion
Check out this story (“Inundated Companies Resort to Software to Sift Job Applications for Right Skills”) from the Wall Street Journal and try to beat the computer from blocking your application. Click...
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Online Engagement by Age and Gender
Research from nRelate (a content optimization company) indicates that age and gender are key factors with regard to how people participate in reading online content. As reported by eMarketer: “An...
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Ads That Play on Emotions
Successful advertising often plays on consumer emotions. So, what’s the best way to do that? According to Martin Jones, a social media marketing manager with Cox Communications: “According to research...
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The State of Business-to-Business Content Marketing
B-to-b marketers are still evolving in their use of the Internet and social media as valuable resources. According to Jason, Miller, writing for Marketo: “MarketingProfs and the Content Marketing...
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The State of Online Music
Check out this infographic about the online music industry. Post suggested by KCJ Filed under: Global Marketing, Online Marketing, Social Media, Sports and Entertainment Marketing, Technology and...
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Searching Online for Any Kind of Advice
As we know, virtually any kind of information can be found on the Internet. But, what is the best way to find the advice you seeking? Check out this infographic. How to Find Great Advice for Just...
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Lots of Possibilities for Online Marketing Jobs
Click the images for links directly to the sites Filed under: Careers, Online Marketing Tagged: career, career site, online, opportunity, tips, trends
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Your Resume Vs. Oblivion
Check out this story (“Inundated Companies Resort to Software to Sift Job Applications for Right Skills”) from the Wall Street Journal and try to beat the computer from blocking your application. Click...
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What Media Are Most Popular with the U.S. Audience
Not surprisingly, in 2013, U.S. adults have begun spending more time daily online than watching TV. Print media are continuing to struggle for an audience. To learn more, click the chart below....
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New Data on Facebook Advertising and Digital Ads Worldwide
This week, eMarketer published two interesting articles, one on Facebook’s growing marketing share of the online global mobile advertising market and the other on the overall trend in mobile...
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Gartner Study: The State of Digital Marketing
Gartner, a marketing research company, recently conducted a survey on companies’ use of marketing. Overall, Gartner found that the companies studied spent 10.4 percent of their total revenues on...
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Online Shopping Behavior by Gender and Age
DDB Worldwide recently conducted a major survey of online shopping behavior. The findings are interesting. Look at the following chart, which groups people by age and gender. Where do YOU fit? Are the...
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What’s Ahead for Business-to-Business Online Marketing?
What will business-to-business firms be doing in 2014 with regard to online marketing? In the infographic shown below, “CMI and MarketingProfs report that 93 percent of B2B organizations rely on...
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Building an Online Brand Reputation
Because it is so important, we have made a number of posts on self branding, such as this one. Today’s post shows how to build a better online self brand image. As reported by Deborah Shane for...
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Trends in Online Shopping
As we have reported before (click here, for example), online retailing remains strong both in the United States and around the world. Here is an infographic from SnapParcel, an Ireland-based courier...
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What Happens to Our Privacy If a Company Is Sold?
Most of us are not fully aware of the privacy policies and rules that go into effect if a company sold is sold or goes into bankruptcy. Suppose we signed up for a Web site that had specific...
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Learning from Superior Pricing Web Pages
Lots of shoppers explore their favorite Web sites looking for information — and sometimes, even to purchase. The way that prices are presented online can go a long way toward determining whether people...
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Video Tips About How to Be Safer Online
Although it’s nearly possible to totally protect ourselves against identity theft and an invasion of our online privacy by hackers, there are several things that we can do to make it tougher for...
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Real-Time Infographic on U.S. Shopping
What do Americans eat, drink, buy, and spend by the second — in real time? Click the image to see an interactive infographic from Couponbox.com. The image below is static and shows only a small amount...
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What Happened to The Limited?
After more than 50 years, youth-oriented women’s apparel retailer The Limited has announced that it is shutting all of its 255 stores and will focus on its online business going forward. Some experts,...
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